Tested advertising methods / John Caples ; revised by Fred E. Hahn ; foreword by David Ogilvy ; introduction by Gordon White.
Series: Prentice Hall Business ClassicsPublication details: New Jersey : Prentice Hall, 1997.Edition: 5th ed., rev. and enlDescription: XXVI, 278 s. : il. ; 24 cmISBN:- 013244609X
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
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Książka | Biblioteka UAFM Magazyn | M-057804 | Available (Zamówienia tylko do Czytelni Głównej) | 10089446 |
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