Maximising marketing effectiveness / Gordon Wills, Sherril H. Kennedy, John Cheese, Angela Rushton.
Publication details: Bradford : MCB University Press, 1985.Edition: 7th editionDescription: [8], 250 stron : ilustracje ; 30 cmISBN:- 086176174X
| Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|
| Książka | Biblioteka UAFM Magazyn | M-017682 | Available (Zamówienia tylko do Czytelni Głównej) | 10030025 |
Total holds: 0
Druk dwuszpaltowy.
Na stronie przedtytułowej: "This handbook is a core text for the Notherland Open University/IMCB Executive Diploma in Marketing Management offered over a period of 12 months by open distance learning in the UK, Canada, UAE, Australia, Hong Kong, Malaysia, Singapore and South Afica".
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